THE FUTURE OF CANDY IS BETTER-FOR-YOU. AND IT’S SWEDISH.
All the joy, none of the junk. 100% Swedish. 100% Better-for-You.
New drop
Cola Mix
Fizzy cola bottles and sugared skulls
Cola bottles and sugar-dusted skulls, with that sharp fizzy bite Swedes grew up on. Sweet, tangy and just sour enough to keep you reaching back into the bag.
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Turn up the sour
Sour Rush Mix
A proper sour hit, then sweet
The sour one. A proper pucker on first bite that fades into clean fruit sweetness. Skulls, hearts and slices, all dusted in sour sugar.
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Soft and dreamy
Mushroom Cloud Mix
Pillowy foam clouds, softly sweet
soft, fluffy and just sweet enough.
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A weekly ritual: lördagsgodis
In Sweden, Saturday is candy day. Lördagsgodis — “Saturday sweets” — has been the country’s favourite little tradition since the 1950s: once a week you fill a bag with your favourites, straight from rows of colourful bins, and share it with the people you like best.
Bites by Sweden is that same ritual, packed in Sweden and shipped to your door.
Born in Sweden
Candy that's real clean. No compromises.
We took the candy Sweden grew up on and left out the junk. Real Swedish recipes, better ingredients, and flavour that never has to apologise.
- Made in Sweden
- No Red 40
- No trans fats
- No HFCS
- From the makers of Mums

ZERO
Loved by candy fans worldwide
“Exactly what I’ve been craving — clean, addictive, and authentic!”
Chrissy B.
“I grew up in Stockholm, and Bites by Sweden took me straight back home. The licorice mix is hands-down the best I’ve had in the US, and that’s saying something.”
John B.
“I grabbed a few pouches for my kids, but I ended up stealing most of the Foamy & Jelly mix myself! Chewy, soft, and the flavors pop without being overly sugary.”
Ava B.




